By far the best rebrand from an orchestra

Written By David Taylor

It’s rare to see orchestras take bold steps to modernise, especially with their branding. But the London Mozart Players have done just that with an amazing rebrand. Just like “Prince” and “Madonna”, they are now a mononym – “Players”.

David Taylor

Arts Entrepreneur | Consultant | Presenter

One of the leading entrepreneurs in the world of classical music, David Taylor has built his career on a dynamic and energetic approach to bringing innovation to the arts, leading him to be named on Forbes 30 under 30 Europe 2018 list

https://www.david-taylor.org/about
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